RT ≠ Engagement: Assessing your social media strategy

RT ≠ Engagement: Assessing your social media strategy

Social media is one of the best ways to connect with a wide audience, understand and track the issues you care about, and build a platform for your issue. Plus, it gives you access to billions of users at the click of a mouse. But social media is also a time commitment, so you want to make sure your effort pays off. How do you know if it does?

A digital assessment can help you get a sense for who you’re connecting with, what your engagement is, and if you’re achieving your objectives. Our simple guide can help you understand the benefits of a digital assessment, how to complete one for your organization, and what to do next.